Marine Corps Heritage Foundation

• Industry: Military & Veteran Services
• Product: Customized Tribute Station
• Kiosk Models: Merchant Max
• Zamok Subscription: Enterprise

Background

The Marine Corps Heritage Foundation oversees the Commemorative Brick Program and Roll of Honor at the National Museum of the Marine Corps in Quantico, Virginia. These programs allow donors to honor Marines past and present by placing engraved bricks throughout Semper Fidelis Memorial Park and registering names digitally in perpetuity.

While the original systems—an online directory and a museum kiosk—were meaningful, they were also outdated, fragmented, and difficult to manage. The Foundation sought a more modern, unified, and visitor-friendly platform that could elevate the experience and make honoring Marines more accessible.

Business Challenge

• Separate interfaces for kiosk and web created inconsistent experiences.
• Search functionality was limited and inflexible.
• Visitors lacked clear directions to brick locations in the park.
• Updating records and expanding features was difficult for staff.
• The original system didn’t support mobile access or on-site printing.

Solution Delivered

Advanced Kiosks developed and deployed a comprehensive upgrade—replacing both the software and hardware with a seamless, mobile-responsive system accessible on-site and online. Key features included:

• A custom 32” brushed stainless steel Merchant Max touchscreen kiosk in the Medal of Honor Theater lobby.
• A unified interface for searching bricks, honorees, and donors.
• Smart search functionality across multiple data fields.
• Step-by-step walking directions using high-resolution trail maps.
• QR code handoff for mobile access to directions.
• Printing capability for visitor takeaways.
• “Features” tab highlighting memorials, monuments, and landmarks throughout the park.
• 2024 system refresh to include a nearly doubled trail footprint and new visitor feedback features.

Outcomes

• Fully integrated system accessible on kiosk, desktop, and mobile
• Significantly improved navigation and search experience
• Streamlined administration and updates for Foundation staff
• Enhanced storytelling through interpretive features and path-based guidance
• Positive response from visitors, donors, and stakeholders
• A lasting tribute platform honoring the legacy of Marines past, present, and future